徐老师 发表于 2010-4-20 00:47:42

【管理咨询师】《营销工具》

营销工具
1营销工具1 SWOT分析模型(SWOT Analysis).pdf http://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载2营销工具2 定量战略计划矩阵(Quantitative Strategic Planning Matrix).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载3营销工具3盖洛普路径(The Gallup Path).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载4营销工具4竞争态势矩阵(CPM矩阵).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载5营销工具5利益相关者分析(Stakeholder Analysis).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载6营销工具6麦肯锡7S模型(Mckinsey 7S Model).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载7营销工具7BCG三四规则矩阵.pdf http://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载8营销工具8 Mckinsey&GE矩阵法.pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载9营销工具9PDCA循环(PDCA Cycle).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载10营销工具10PEST分析模型.pdf http://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载11营销工具11ROS&RMS矩阵.pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载12营销工具12 SCP分析模型(Structure-Conduct-Performance Model).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载13营销工具13安索夫矩阵(Ansoff Matrix).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载14营销工具14标杆分析法(benchmarking).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载15营销工具15波士顿矩阵(BCG Matrix).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载16营销工具16波特价值链分析模型(Michael Porter's Value Chain Model).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载17营销工具17 波特五力分析模型(Michael Porter's Five Forces Model).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载18营销工具18外部因素评价矩阵(EFE矩阵).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载19营销工具19鱼骨图分析法.pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载20营销工具20大战略矩阵(Grand Strategy Matrix).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载21营销工具21竞争战略三角模型(Triangle Model).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载22营销工具22雷达图分析法.pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载23营销工具23麦肯锡七步分析法.pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载24营销工具24内部-外部矩阵(Internal-External Matrix,IE矩阵).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载25营销工具25内部因素评价矩阵(IFE矩阵).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载26营销工具26战略地位与行动评价矩阵(SPACE矩阵).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载27营销工具27战略实施模型(Strategy Implementation Model).pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载28营销工具28战略钟模型.pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载29营销工具29咨询工具大全.pdfhttp://61.145.119.114/JPKC/Marketing/images/pages/xz.jpg
点击下载

wzx0805 发表于 2010-5-30 22:39:09

徐教授又倾情奉献一大宝藏。

kimblchen 发表于 2010-6-28 14:55:14

感激涕零

gufengtang 发表于 2011-2-23 23:12:39

太好了！！谢谢！！

akshuadong 发表于 2012-1-16 14:09:10

谢谢分享

东方雪 发表于 2012-4-25 16:30:24

非常感谢

cmok2010 发表于 2012-5-7 10:21:12

谢谢

zhouzhenhao 发表于 2013-1-31 10:29:48

感谢徐老师！

songjzh 发表于 2013-8-13 12:07:37

太好了，谢谢，这么多分析工具！！！
页: [1]
查看完整版本: 【管理咨询师】《营销工具》